Indigo

Brand New, New Brand

Indigo Collagen was a new-to-world brand inspiring beauty from within—through ethically caught and sustainably sourced, pure marine collagen. Our team began with a single product and developed product naming, packaging, a visual identity, content, website, and launch strategy.

Results

Indigo Collagen had a successful launch, cutting through nutrition supplement competitors by finding market whitespace and positioning in the beauty space. Several years later, they continue to grow and remain profitable.

Work

Visual Identity

Website Design

Packaging

Social Media Strategy

Role

Art Director

Designer

Made with the team at Envoy: Austen Ezzell, Jake Irwin, Megan Gray. Photo by Kat Borchart.

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Indigo Collagen had a successful launch, cutting through nutrition supplement competitors by finding market whitespace and positioning in the beauty space. Several years later, they continue to grow and remain profitable.

Back to Work

Creative Director
& Design Leader

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©Copyright 2024 – Megan Gray